We sometimes collect anonymous information from visits to our sites to help us provide better customer service. For example, we keep track of the domains from which people visit and we also measure visitor activity on BALTA web sites, but we do so in ways that keep the information anonymous. This anonymous information is sometimes known as ""clickstream data."" BALTA or its analytic vendors may use this data to analyze trends and statistics and to help us provide better customer service.
Also, when we collect personal data from you in connection with a transaction we may extract some information about that transaction in an anonymous format and combine it with other anonymous information such as clickstream data. This anonymous information is used and analyzed only at an aggregate level to help us understand trends and patterns. None of this information is reviewed at an individual level. If you do not want your transaction details used in this manner, you can either disable your cookies or opt-out at the order or request page.
Some BALTA Web sites also use Web beacon technologies to better tailor those sites to provide better customer service. These “Web beacons” are placed on a number of pages across BALTA’s Web sites. When a visitor accesses these pages, an anonymous notice of that visit is generated which may be processed by us or by our vendors. These Web beacons work in conjunction with cookies. If you don’t want to associate your anonymous cookie information with your visits to these pages, you can set your browser to turn off cookies.
If you turn off cookies, web beacon technologies will still detect anonymous visits to these pages, but the notices they generate cannot be associated with other anonymous cookie information and are disregarded.